Bars - Functional Foods

South Beach Living Crispy Meal Bars

The “South Beach Living” line of products is produced by Kraft Foods, which manufactures frozen meals, snacks, dressings, cookies and bars suitable for the South Beach Diet.  The bars are designed to be relatively high in protein, with reduced carbs, fat and calories.  The Crispy Meal Bars come in five flavors: Chocolate, Chocolate Peanut Butter, Cinnamon Creme, Caramel Peanut and Vanilla Creme. Manufacturer’s...

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Slim Fast Optima Bars

Slim Fast is a well-known brand of functional food products designed for weight loss.  The line has expanded from the original, ready-to-drink shakes into meal bars, snacks and powders.  The “Optima” products feature lower carbs and sugar than the “Original” Slim Fast products.  Slim Fast Optima Bars come in 10 flavors: Milk Chocolate Peanut, Chocolate Cookie Dough, Caramel Crispy Peanut, Oatmeal Raisin, Rich...

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Labrada “Rockin’ Roll” High Protein Nut Roll Bars

Rockin’ Roll bars are made by Labrada Nutrition: a company well-known to the bodybuilding world. The company was founded by Lee Labrada, who holds 22 professional bodybuilding titles, including the IFBB “Mr. Universe.” The bars are part of the “Lean Body” line of meal replacements and functional food products aimed at the fitness market. Other bars in the line include the Lean Body Cookie Bars, Lean Body Original,...

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Supreme Protein Carb Conscious Bars

Supreme Protein bars were once marketed exclusively to the fitness/bodybuilding crowd, but are now being “mainstreamed,” thanks to their uncanny resemblance to conventional candy bars. According to a company representative: “Our bar was developed by candy technicians with over 30 years experience, who took their skill and expertise and built a protein bar that rivals the most established candy bars.” The Carb...

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LÄRABAR Original Fruit & Nut Food Bars

LÄRABAR is the creation of Colorado-based Humm Foods, Inc.*, a company dedicated to “…creating and marketing innovative natural food products that nourish, energize and enliven the body, mind and soul.”  The bars are made exclusively from unsweetened dried fruits, nuts and spices.  As company president Lara Merriken puts it: “Besides the incredible flavors, I believe consumers will appreciate that we don’t use...

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Tri-O-Plex High Protein Food Bar

Tri-O-Plex High Protein Food Bars are also part of the “Chef Jay” line, as discussed in the Tri-O-Plex Cookie review. The bars are oatmeal-based, “natural,” uncoated cookie-type bars, that each deliver approx. 30 g of protein from soy, whey and milk protein isolates. There are 10 different bar flavors: Banana Walnut, Caramel Apple, Chocolate Coconut, Cinnamon Raisin, Cookie Dough Chocolate Chip, Crunch Peanut...

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