If it Sounds Too Good to be True... - The UltimateFatBurner Blog

If it Sounds Too Good to be True…

It probably is. 

Although this lawsuit was filed back in May, it just made it across my radar screen… and it’s too good an illustration of this principle to pass up.

Claim to boost testosterone meets class-action lawsuit
Posted by Hugo Ottolenghi

The company says that its product will boost testosterone levels by 10,000%. The plaintiffs says the product is snake oil marked up to $70 a package. So begins a class-action lawsuit filed in California superior court May 6. The suit says that Musclemeds makes false advertising claims about Arimatest and that the product creates a false result when tested.

Scott J. Ferrell of Call Jensen & Ferrell of Newport Beach, Calif., represents two California men plus others who would qualify for class-action status. The suit seeks “to recover millions of dollars generated by defendants via the false and misleading claims.”

LOL – 10,000 percent???  That’s a pretty unbelievable number. Here’s what I had to say about Arimatest on the “Fat Loss Revealed” forum several weeks ago:

Aromatase is the enzyme that converts testosterone to estrogen, so using an AI can increase T by decreasing its breakdown.

But to boost T that much, that quickly means something else is going on…there’s no freaking way that a drug designed to boost NATURAL T could manage that particular trick. More likely than not, the test being used to measure T is cross-reacting with the drug ingredients – which are also steroids and share the same basic structure.

Looks like the defendants drew a similar conclusion.  As they note in the complaint  (p. 7 of the pdf):

Defendants/ claims regarding Arimatest are false for several reasons, including: (A) Testosterone measuring trials that do not control for the presence of ATD (1,4,6 Androstatrien 3,17 dione) will show grossly inflated levels of testosterone in the short term due to metabolite cross-reaction, and MuscleMeds’ testing protocols did not properly control for inflated readings due to cross-reaction; (B)…

Now, the simple filing of a lawsuit doesn’t make the defendants automatically guilty; nor does it mean that Arimatest doesn’t work at all.  But the number is wildly out of kilter… it’s a claim that will be difficult (if not impossible) to defend.

Author: elissa

Elissa is a former research associate with the University of California at Davis, and the author/co-author of over a dozen articles published in scientific journals. Currently a freelance writer and researcher, Elissa brings her multidisciplinary education and training to her writing on nutrition and supplements.

2 Comments

  1. interesting considering that the only way to increase T levels is to take more T. there is no natural way that i am aware of to pull this off. not that i am an expert on this matter but this is what i have pulled off from the BBR forums when my membership was still alive.

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  2. There have been a couple odd studies that have demonstrated that aromatase inhibition can indeed increase testosterone to some extent. But it has yet to be shown that this method provides the same body comp benefits as direct, testosterone replacement therapy does. There’s some discussion of this in the “anti-estrogen” section of the e-book.

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