"Lights, Action, Burger!" - The UltimateFatBurner Blog

“Lights, Action, Burger!”

Ever wonder why your fast food burger never looks as good as it does on TV?

It’s because the one on TV has been “made up” by a food stylist… just like the one in this clip:


Ironically, when you know how it’s made, the “pretty” burger is even less appetizing than the over-cooked, mass-produced specimens slapped together by your local fast food franchise.

Author: elissa

Elissa is a former research associate with the University of California at Davis, and the author/co-author of over a dozen articles published in scientific journals. Currently a freelance writer and researcher, Elissa brings her multidisciplinary education and training to her writing on nutrition and supplements.


  1. That is absolutely amazing. I had no idea they went to so much trouble just to sell a burger. They have professional food make up stylist?

    What will they think of next.

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  2. Years ago, I worked as a line cook in a coffee shop… and at one point, the management brought in a special food photographer to take pictures for the menus.

    The dude wanted a pic of two sunny-side up eggs, and geez… was he hard to please! We went through several dozen eggs before finally producing “picture-perfect” ones. And there wasn’t a damn thing wrong with the others, either – but they evidently had flaws that only he could see.

    Go figure.

    But at least the food that got photographed was made by us and more-or-less looked like the food that was served to customers. That ain’t the case here. That burger looks nothing like a fast food burger.

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