elissa - Functional Foods - Page 12 of 12

Oatmega 3 All Natural Wellness Bar

Oatmega 3 Wellness Bars are the creation of Trevor Ross, the founder of “Boundless Nutrition.” An “electrical engineer with a passion for rock climbing and hiking,” Ross created the company after he realized that “bars were beginning to morph into candy bars…as I learned more about nutrition, I realized there wasn’t a healthy bar that I actually wanted to eat. ” Manufacturer’s...

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Next Proteins’ Protein Water

Next Proteins, Inc. is the company behind Designer Whey and related products, such as Aria and Ultimate Orange. Founded by former Olympic athlete (and Dan Duchaine disciple) David Jenkins, the company’s stated goals are to “begin and end with helping people live longer, healthier, more fulfilling lives.” Manufacturer’s Description: The first refreshing protein water. 100 Good-For-You Calories make counting...

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TRIMSPA Froodia™: Hoodia Supplement in a Bar

TRIMSPA’s Froodia bars complement the company’s X32 fat burner, which functions primarily as an appetite suppressant: the primary ingredients are glucomannan (soluble dietary fiber) and Hoodia gordoni. Hoodia is a cactus-like plant used by the San people in the Kalahari to stave off hunger. It’s one of those ingredients that looks great on paper, but has yet to realize its potential, thanks to poor quality control...

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Lenny & Larry’s Muscle Brownies

Lenny & Larry’s began in Venice Beach, circa 1993. According to their web site “a former American Gladiator and friend decided to create and market hi-protein muffins, cookies, brownies and other reduced-fat baked goods.” The company mission is to “create and distribute healthy baked goods as well as to encourage physical fitness and a healthy diet.” Manufacturer’s Description: We created...

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Kashi GOLEAN Energy Shake Mix

The Kashi line of food products are a familiar sight in US supermarkets. The original “Kashi” was a pilaf composed of 7 whole grains and sesame seed—a blend still utilized in the majority of cold/hot cereals, snack foods and frozen meals currently marketed by the company. Kashi’s marketing explicitly equates “natural” and high-fiber with “healthy.” As the company claims: “Everyone has...

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