{"id":869,"date":"2009-01-26T22:02:32","date_gmt":"2009-01-26T20:02:32","guid":{"rendered":"http:\/\/blog.ultimatefatburner.com\/?p=869"},"modified":"2015-02-12T21:24:22","modified_gmt":"2015-02-13T02:24:22","slug":"freakin-clue","status":"publish","type":"post","link":"https:\/\/www.ultimatefatburner.com\/ufb-blog\/freakin-clue\/","title":{"rendered":"Get A Freakin’ Clue!"},"content":{"rendered":"

It’s a good thing my hair is shaved down to a fraction of an inch, because frankly, if it were not, I’d be mightily tempted to tear it all out. Let me explain…<\/p>\n

As you know, part of my duties at UltimateFatBurner.com include moderating visitor feedback comments over at its sister site, Real-Customer-Comments.com<\/a>.<\/p>\n

If you haven’t yet visited, let me fill you in on on this site…<\/p>\n

A few years back, we started offering visitors the option to send us their own comments and feedback on any of\u00a0the products we reviewed. This\u00a0turned out to be an unprecedented success. People loved to share their own experiences – the good,\u00a0the bad, and occassionally… the ugly. And they enjoyed sharing, not only with us, but with other visitors as well.<\/p>\n

Unfortunately, this also meant more work for me, since none of the feedback process was automated, and I had to update all visitor comments manually. Around the same time that we started offering this visitor feedback option to visitors, a whole slew of “fat burner review” sites began to spring up.<\/p>\n

I used the word “review” in quotes here because these aren’t true review sites; almost every single one of them earns\u00a0huge commissions on referred sales. That’s the mandate. It’s what they do. Not surprisingly then, the only product feedback presented on these sites are almost 95% positive. Since I’m well aware of what these products can actually deliver, I can assure you this feedback is either totally fabricated, or the reviewer “cherry picks” the reviews, posting the good and deleting the bad.<\/p>\n

Visitors to UltimateFatBurner.com were surprised to see that the feedback presented on our site didn’t quite match up with the feedback they were seeing elsewhere.<\/p>\n

That’s when I realized there was a real need for a web site that allowed people to share genuine comments with other visitors. Not only\u00a0would this\u00a0empower those who wanted share their experiences, but it would allow consumers to see what “real” comments look like.<\/p>\n

And so Real-Customer-Comments.com<\/a> was born.<\/p>\n

Still relatively new, this site is growing vey quickly in popularity because the comments, well… they’re real. And often, pretty darn negative. But when you consider that for the vast majority of products, the retailer’s claims are not even remotely reflective of reality, it’s not particularly surprising to find that the majority of people posting feedback are not happy. These products simply don’t live up to their expectations.<\/p>\n

Of course there are those who just “don’t get it.” Despite the fact that I have absolutely zero\u00a0financial motivation to present either strongly “pro” or\u00a0“con” side to any supplement, there are some who see\u00a0“real” testimonials as a “negatve bias”. One\u00a0individual put it this way…<\/p>\n

“I am pretty skeptical if this site is legitimate in their reviews at this point only because I have been to tons of other sites, all who review many products legitimately and have not seen anything near the bad reviews on this one.”<\/span><\/p>\n

Uh huh. Legitimately reviewing other\u00a0products, eh? And since you just ordered it (this reviewer indicated she had just purchased the product) did it not occur to you that perhaps, just perhaps, the people reviewing the product may have some connection with the retailers? That a financial conflict of interest might motivate them to “tip the scales” a bit?<\/p>\n

I recognize that no one likes to admit that they’ve been had. It’s embarassing.\u00a0But I didn’t get the feeling that this visitor felt that way; she genuinely felt that we were presenting an unfairly negative bias towards this product. To reiterate, what’s the motive to do so? Did you see a crass recommendation for a different, competing \u00a0product? No, you did not.<\/p>\n

Sheesh.<\/p>\n

Get a freakin’ clue. If you really want to find out who’s “on the level”, here’s\u00a0a hint…<\/p>\n

Follow the money!<\/p>\n","protected":false},"excerpt":{"rendered":"

It’s a good thing my hair is shaved down to a fraction of an inch, because frankly, if it were not, I’d be mightily tempted to tear it […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[28],"tags":[406,419,461,653,737,1333,1482,1620,1697,1731],"_links":{"self":[{"href":"https:\/\/www.ultimatefatburner.com\/ufb-blog\/wp-json\/wp\/v2\/posts\/869"}],"collection":[{"href":"https:\/\/www.ultimatefatburner.com\/ufb-blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ultimatefatburner.com\/ufb-blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ultimatefatburner.com\/ufb-blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ultimatefatburner.com\/ufb-blog\/wp-json\/wp\/v2\/comments?post=869"}],"version-history":[{"count":3,"href":"https:\/\/www.ultimatefatburner.com\/ufb-blog\/wp-json\/wp\/v2\/posts\/869\/revisions"}],"predecessor-version":[{"id":8280,"href":"https:\/\/www.ultimatefatburner.com\/ufb-blog\/wp-json\/wp\/v2\/posts\/869\/revisions\/8280"}],"wp:attachment":[{"href":"https:\/\/www.ultimatefatburner.com\/ufb-blog\/wp-json\/wp\/v2\/media?parent=869"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ultimatefatburner.com\/ufb-blog\/wp-json\/wp\/v2\/categories?post=869"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ultimatefatburner.com\/ufb-blog\/wp-json\/wp\/v2\/tags?post=869"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}