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Ultimatefatburner.com's Fat-Bustin' eZine -- Back Issue #25!

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Ultimatefatburner's Fat-Bustin' eZine
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~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
March 30, 2002
Issue #025
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>TABLE OF CONTENTS

o News

1) Ultimatefatburner.com Breaks Into Top 66,000
Web Sites, Progress Slows On New Version
Of "The Ultimate Fat Burning Diet Primer"

o Articles

1) Protein Bars... The Good, The Bad, And The Ugly!

-

o Supplement Watch

1) EAS' Ultra BetaTrim

-

o Today's Quote

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> HAPPY EASTER!

~~~~~~~~~~~~~~~~~~~~~~~~~~~NEWS~~~~~~~~~~~~~~~~~~~~~~~~~~~~

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Ultimatefatburner.com Breaks Into Top 66,000
Web Sites, Progress Slows On New Version
Of "The Ultimate Fat Burning Diet Primer"

Wow!

I can't believe it! Ultimatefatburner.com has become SO
popular that Alexa (www.Alexa.com) reports it to be ranked
as the 66,469th most popular Web site on the entire Net.
Granted, that may not seem all that impressive, but when you
consider the billions of Web sites out there, the number
takes on a new perspective.

Thanks to ALL of you for your continued support! You are
a BIG reason why the site is doing so well!

Next up on the agenda...

I was hoping to have the new version of The Ultimate Fat
Burning Diet Primer finished and out the door (I'm having
the new version professionally-formatted) by the end of
March. Unfortunately, things have been especially hectic
and I'm a little behind. We're so busy at SiteSell working
on new functionality for our Site Build It! total ecommerce
solution, I haven't had the time I need to get everything
wrapped up.

-----SIDEBAR-----
Site Build It! is the future of income
generating, programming and technology-free
web hosting. Nothing like it exits anywhere
on the Net. Check it out...

http://www.ultimatefatburner.com/prolinkz/pl.cgi?sbi

AOL users,

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-----SIDEBAR-----

Anyhow, my goal is to get the new version "up and running"
as soon as possible. However, I think I'd better stay away
from an exact date to avoid further embarrassments. ;-)

~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
**NOTE** Links may break apart in your email client. Cut
and paste into your browser if this occurs.
~~~~~~~~~~~~~~~~~~~~~~~~~~ARTICLES~~~~~~~~~~~~~~~~~~~~~~~~~

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Protein Bars... The Good, The Bad, And The Ugly!

Apologies for taking so long to get this article completed.
I've had so many requests for information on "protein bars"
that I've lost count. Sorry about that!

Nonetheless, I've finally got something for you...

As you know, I'm a big fan of meal replacements -- they are
a relatively cost-efficient way of replacing a high-carb,
high-fat meal with a high protein, low fat, low-to moderate
carbohydrate meal. Plus, meal replacements take all the
guess-work out of eating 5-7 small meals a day.

-----SIDEBAR-----
I reviewed a few of the top meal replacements
some time ago. If you missed the article...

http://www.ultimatefatburner.com/prolinkz/pl.cgi?mrps

AOL users,

<a href="http://www.ultimatefatburner.com/prolinkz/pl.cgi?mrps">
Click here!</a>

-----SIDEBAR-----

Granted, there is a down-side to meal replacements. Some
don't mix so well without a blender. And of course, there's
the small matter of finding something to mix the shake with!
And if you're somebody who spends a lot of time in your
car...

Well, large liquid meals and traffic jams just don't mix.
;-)

So protein bars would seem like the obvious alternative,
right? Well...

Yes and no.

Here's the problem...

It's much more difficult to create a great-tasting, moist,
and generally high quality protein bar without adding a ton
of sugar, corn-syrup, and/or fructose. Obviously, this is
not an issue with meal replacement powders, since you need
to mix them with water or skim milk.

The problem with "protein bars" is that the quality of the
bar is directly proportional to how it tastes. In short...

The better the bar is for you...

The worse it tastes.

The better a bar tastes...

The worse it is for you.

It's a rather sad reality.

If that isn't bad enough, there's another issue here...

There is a serious problem with product labelling. In a
recent series of tests performed by ConsumerLabs
(www.consumerlabs.com), 60% of the 30 bars tested
failed to meet their labelling claims.

Wow!

Here's some of the disturbing statistics...

o 1 out of 12 protein bars met the labelling claims.

o 1 out of 8 meal replacement bars met the labelling claims.

o 4 out of 10 diet bars met the labelling claims.

o 2 products exceed their claimed amounts of fat.

o 50% of bars tested exceeded their claimed level of
carbohydrates, some by a significant amount.

-----SIDEBAR-----
The main reason for this is that a major
ingredient in most of these bars - glycerin
(used as a sweetener, and to keep the product
moist), is not regarded as a carbohydrate by
most manufacturers.

So they don't include glycerin content in the
total tally of carbohydrates, "because it has
a minimal effect on blood sugar levels."

Um... so what?

The United States Food And Drug
Administration says glycerin IS a
carbohydrate, and that's good enough for
me.

This is deceptive marketing, plain and
simple...

This is a "low-carb" bar simply because
2/3 of the carbs in the bar aren't included
in the final count.

Nice.

To be fair though - I've found that bars
that are formulated with glycerin don't
cause the same "energy crash" that I find
with traditionally-sweetened bars.

In other words, I'm not adverse to using
glycerin to make a product taste good.
I'd just like to have it included in the
total carbohydrate count so I REALLY know
what I'm getting.

-----SIDEBAR-----

o Of the bars that passed, 40-70% of the calories were
provided by carbohydrates, mostly sugars.

In other words, "protein bars" is a deceptive term, since
most bars contain far more carbs than protein.
ConsumerLabs says a typical bar contains...

o 49% of calories from carbohydrates, mostly sugars.

o 29% of calories from proteins.

o 22% of calories from fat.

The ConsumerLabs report is a little annoying though...

They don't report which bars failed their test. In other
words, they list and report on the 12 out of the 30 bars
that passed, but nowhere do they show which bars failed.
Conspicuous in their absence however are these brands...

o Labrada

o Muscle-Tech

o Advantage (Atkins) Bars

o American BodyBuilding

o Jenny Craig

And of course, just because a bar passes the ConsumerLabs
test does not mean it is worth buying...

It just means it meets its label claims, and that all the
nutrients are reported in the Nutrition Facts panel.

Some of the brands that DID pass...

o GeniSoy Soy Protein Bar

o Barry Sears, Ph.D. Zone Perfect Nutrition Bar

o Balance Bar -- Nutritional Food Bar

o Xetalean Diet and Energy Bar

o Eas Myoplex Lite Nutrition Bar

o Met-Rx Food bar

In order to get a better grasp on the whole "protein bar
extravaganza" I've experimented with about 10 different
brands over the last couple of weeks.

I only experimented with brands that listed the sweetening
agent (sugar, glucose/fructose, corn syrup, high-frustose corn
syrup) after the protein source on the ingredients panel.

Why?

Ingredients are listed according to weight. If the
sweetening agent is listed first, it no longer qualifies as
a protein bar in my books. It's a carb bar, or more
accurately...

A sugar bar.

The best quality bars (ingredient wise) tasted pretty awful.
I'm not sure anyone would want to eat them on a regular
basis. The best tasting bar I encountered was Muscle-Tech's
Meso-Tech bar (cookies and cream flavor).

Unfortunately anything that tastes this good can't possibly
be good for you, and the Meso-Tech bar contains 28 grams of
sugar per serving. And 15-20 minutes after consumption my
blood sugar levels sky-rocketed, leaving me dying to lie
down!

High blood sugar levels and the corresponding rise in
insulin means that Meso-Tech bars are NOT a dieters best
choice (they might make a decent post-workout snack, where a
swift rise in blood sugar can support faster recovery).

On the other hand, the best tasting, best-for-you bar I
encountered was MuscleTech's Nitro-Tech bar. The strawberry
flavor is down-right unbelievable. The "S'mores" flavor is
pretty good too. The "Crunchy Chocolate Crisp" flavor contains
4 grams of dietary fiber -- not bad for a protein bar!

It contains no sugar (it's sweetened with malitol (a
non-digestible sugar-alcohol) and glycerin). Carb
content varies according to flavor...

Strawberry - 4 grams carbs (not including glycerin).

S'Mores - 7 grams carbs (not including glycerin).

Crunchy Chocolate Crisp - 9 grams carbs (not including
glycerin).

Nitro-Tech bars contain 35 grams of protein compared to 25
for the MesoTech bar. It did not send my blood sugar levels
sky-rocketing, and it tastes like it should.

Investigate Nitro-tech bars at MuscleMaster...

http://www.ultimatefatburner.com/prolinkz/pl.cgi?nitro

< a href="http://www.ultimatefatburner.com/prolinkz/pl.cgi?nitro">
Click here!</a>

Here's the bottom line on "protein bars"...

o Keep a careful eye on the ingredients label - especially
the sugars/carbs/fats. In general, the lower down the
sweetener in the list of ingredients, the better the bar is
for you.

o If possible, experiment with a few of the higher
quality bars before you buy a boxful (MuscleMaster sells
them individually)...

http://www.ultimatefatburner.com/prolinkz/pl.cgi?musclemaster

AOL users,

<a href="http://www.ultimatefatburner.com/prolinkz/pl.cgi?musclemaster">
Click here!</a>

You need to find the optimum blend of taste, ingredients
and product quality that works for YOU!

o Pay attention to how you feel 20-30 minutes after you
consume the bar. If you suddenly catch a dose of the
"yawns", this bar is likely not for you.

o Most "protein bars" don't contain a whole lot of fiber,
and don't do a great job of filling you up. Eat a medium
serving of high-fiber, low glycemic fruit with your bar -
apples, pears, strawberries, or raspberries. It'll really
fill you up!

o Choose higher-quality whey protein over soy whenever
possible.

Whatever way you slice it...

A protein bar makes a convenient snack that is far, far
better for you than a fast food alternative!

============================================================

<<This section introduces new and noteworthy products that
show great potential as weight loss/diet aids.>>

=====================Supplement Watch======================

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---1---
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EAS' Ultra BetaTrim

Here's a high quality timed-release ephedrine fat burner
formula from one of the giants of the industry. The
foundation of the formula is based around the ever popular,
ever-effective ephedrine/caffeine stack. But there are a
couple of other very promising ingredients as well...

Green tea leaf, which has shown to be useful as a glucose
moderator and anti-oxidant, and medicago sativa (alfalfa)
which may have diuretic properties.

Definitely a product worth experimenting with (if you tolerate
stimulant-based products well), and even more so since
MuscleMaster is blowing this stuff out the door for under
$10 a bottle (regularly $25)...

a href="http://www.ultimatefatburner.com/prolinkz/pl.cgi?belean

AOL users,

<a href="a href="http://www.ultimatefatburner.com/prolinkz/pl.cgi?belean">
Click here!>

As ever, always see your doctor before starting an exercise
program or taking supplements of any kind.


***********************************************************
Today's Quote:

"This above all; to thine own self be true."

William Shakespeare

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~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~~~~~DISCLAIMER~~~~~~~~~~~~~~~~~~~~~~~~~

The information provided in this eZine is not intended to
diagnose, treat, cure, or prevent any disease - nor is it
intended to replace the advice of a physician.

Ultimatefatburner's Fat-Bustin' eZine is intended for
educational use only. Please see your physician before
changing your diet, starting an exercise program, or taking
any supplements of any kind.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~

Written by Paul Crane
President, Ultimatefatburner.com
(c) copyright 2002 Ultimatefatburner.com,
All Rights Reserved

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